Our OkCupid UK Review 2024, costs, pros and cons

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The OkCupid mobile app may not be a new concept in the online dating world, but it might just be one of the most overlooked. Whether you use it as a social networking site or as a dating site, it has plenty to offer – particularly if you’re new to the scene. Our OkCupid UK review below details everything you need to know about OkCupid UK.

The OkCupid mobile app has been designed for those who favour functionality over aesthetics, although this social networking service seems to have found the delicate balance between the two. With intuitive algorithm matches at the forefront and an easy-to-use site and app, there’s plenty to like.

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The OkCupid site was launched in 2001 by Sam Yagan, Chris Coyne, Max Krohn, and Christian Rudder. It was created as an antidote to the sign-up-and-get-dating style websites that were all the rage in the late ‘90s. As a result, it was one of the first online dating sites to use multiple choice questions to help users find their perfect match.

Its sister site, The Spark, favoured a version of the famous Myers-Briggs personality test to match users according to their answers. The OkCupid mobile app took the process a step further and used those results to match users with those that had responded in a similar fashion.

Newbies will find the site easy to navigate, and the OkCupid mobile app doesn’t skimp on the feel good factor. The dating site uses vivid colours and an equally-bright sense of humour to help you find your way. In addition, OkCupid UK offers excellent services for those who don’t subscribe to the notion of binary relationships.

With around 50million users worldwide, the OkCupid app has proved to be one of the top online dating sites on the planet. However, does bigger make things automatically better? Our in-depth OkCupid UK review takes a look at the finer points of this ground-breaking site.

An overview of our OkCupid review

A dating site that’s staked its claim in the 21st Century, the OkCupid UK dating site is one of a growing number that doesn’t cater solely for heterosexuals. Gays, lesbians and most members of the LGBTQ community are represented here, making it one of the most forward-thinking sites of its kind.

Having used the insights offered by the Myers-Briggs personality test, the app has invested further research into the dating habits of modern-day singles. For example, research has found that the prime time for a search or a chat is at around 7pm on a Sunday evening for OkCupid.

In addition, OkCupid used its profile to plug into current events. As an example, users who are prepared to publicly declare their love for the TV series, Game of Thrones, are rewarded with a GoT badge on their profile pages.

While this might sound a little light-hearted, OkCupid UK appears to have done its homework. The TV show has had over 2million mentions on the dating site and OkCupid UK calculates that displaying a GoT badge on your profile increases your likeability by around 20%, with a potential increase in conversations of around 15%.

If statistics are your thing, it might be worth knowing that with the site boasting over 50,000 dates each week, it’s the most referred-to dating site in the New York Times.

Without doubt, the OkCupid mobile app is one of the biggest of its kind. Its presentation, ease-of-use, and likeability make it a serious contender in the world of online dating. If you’re looking for a free dating app that allows you to search for your dream-match, there are few better places to go.

👍 Pros and cons of OkCupid UK 👎

What we like

  • Free registration
  • In-depth questionnaire sorts the wheat from the chaff
  • Viewing other users’ profile is part of the free service
  • Messaging is free
  • Hints and tips are sent on sign-up

What we don’t like

  • You can only see who’s liked you as a subscribing member
  • Messaging can only take place if users ‘like’ each other
  • Fake profiles haven’t been completely weeded out
  • Subscriptions are automatically renewed
  • Users in low-populated areas may find it hard to get a match

🆓 OkCupid review: free vs paid features

The OkCupid mobile app offers some of the best value for money in the world of online dating. However, if you’re unsure or want to watch your budget, there’s a good range of free services for those who don’t yet want to invest.

The free features of OkCupid UK include:

  • Registering for your account
  • The ability to send message communications to other users
  • Making lists of the other users that catch your eye
  • Being able to search for potential matches
  • Being able to set filters for searches
  • The facility to browse the profiles of other users
  • Being able to use the Double Take feature

OkCupid UK’s paid features

While the free features offer a good grounding in using the OkCupid UK dating app, upgrading to a paid subscription does provide you with further options and features.

These include:

  • Being able to see who has ‘liked’ you
  • Notifications that tell you who has read your messages
  • A refreshing lack of adverts
  • The facility to use the advanced features on your search filters
  • Use Auto-Boost to promote your profile
  • Ensure your messages are seen first, with the Message Priority function
  • See the answers to questions that are answered in public chats and forums

💰 How much does OkCupid cost?

What are the difference prices for OkCupid UK?

The OkCupid UK dating app is one of the few that offers its non-paying users enough to dip their toes into the world of online dating, buy buying a subscription considerably widens the field. There are two levels of subscription, each of which is broken down into three levels of payment:

A-List Basic and Premium Subscription

SubscriptionBasicPremium
1 month£7.95£24.90
3 months£19.05 (£6.95 per month)£68.70 (£22.90 per month)
6 months£23.70 (£3.95per month)£119.40 (£19.90 per month)

*Pricing provided for illustrative purposes based on available information at the time of writing.

Boost credits are also available to buy you access to special features. There are three levels of purchase available:

Boost

  • One credit will cost you £1.99
  • Five credits will cost you £9.45, which works out at £1.89 per credit
  • 10 credits will cost you £16.90, which works out at £1.69 per credit

How to pay for Okcupid UK?

The OkCupid UK dating app offers three methods through which you can purchase subscriptions: credit/debit card, PayPal or paying via your mobile phone.

💡 How to reduce your membership cost of OkCupid?

Signing up for the OkCupid mobile app is free and the subsequent questionnaire will put you in a good position to search for a match or two. However, if you want to improve your chances, buying a subscription is the way to go.

When it comes to reducing costs, there are several options you can take. The first is to subscribe to one of the longer packages. The longer your subscription, the less you’re charged on a monthly basis so, while you might feel you’re paying more, your long-term savings are actually greater.

The other thing to consider is whether you want to worry about the Boost features. While it can be a great way to give your profile instant promotion, you might find it an unnecessary expenditure.

📊 OkCupid UK membership structure

Relationships of every type on Okcupid UK

The OkCupid mobile dating app boasts more than 50 million users worldwide. In the UK, there are more than 140 000 members from various backgrounds, with more than 100 daily logins.

As a result, you’ll find users looking for relationships of every type. From long-term commitments to one-night encounters, the OkCupid mobile app offers opportunities for straight, gay, bi, and trans people. Many of OkCupid UK’s users are from the LGBTQ community, but the majority are heterosexuals.

Typically, the average OkCupid UK member is between their mid-20s and mid-30s. As with many dating sites, male users tend to outnumber their female counterparts, but there are still plenty of new profiles to browse.

You can also specify the kind of relationship you’re interested in. As part of the registration process, you’ll be asked to state whether you’re looking for ‘New Friends’, ‘Hookups’, ‘Short Term Dating’ or Long Term Dating’.

OkCupid’s international reach

The OkCupid mobile app is used across the world, offering plenty of dating potential for those on holiday or travelling for business. However, if you’d rather use it as a local service, you can use your search filters to set the distance over which you’re prepared to travel to meet a match.

✍️ Registration for Okcupid UK

You can use your Facebook account to register with the OKCupid dating app. However, if you don’t have an account or would rather keep it separate from your social media, then the registration process can be broken down into five, easy steps:

  1. Join OkCupid

    Go to the app’s homepage and click on ‘Join OKC’

  2. Register!

    You’ll be taken to a welcome page, where you can either register with Facebook or use an email address

  3. Sign in

    If using an email address, you’ll be asked to create a password or use one suggested by the site

  4. Take the Quiz!

    You’ll then be taken to the questionnaire, which will ask you some basic details before exploring your interests and the type of match you’re hoping to meet

  5. And you are ready to go!

    With your account set up, you’re ready to start online dating.

📱 User-friendliness and OkCupid UK’s interface

As part of our in-depth OkCupid review, we wanted to see just how user-friendly the OkCupid mobile app and site are for new users. We found both incredibly easy to use, allowing even the most committed technophobes to begin online dating.

The desktop site is well laid-out, with everything you need to navigate placed conveniently at the bottom of the screen. This works on a practical level, as it gives you the opportunity to view profiles and photos without having to scroll to the top of the page to carry out your next action.

The OkCupid app is slightly easier to use than its desktop counterpart. While there are no additional features, its layout makes it easy to operate with one hand, and as with the website, all the links and buttons are located at the bottom of the page.

Overall, we liked both the site and the OkCupid app but the on-the-go version has the added edge of being able to use OkCupid anytime, anywhere.

👍 OkCupid UK review: specific features

Swipe left or right

A bit like Tinder, this operates on the swipe left or right premise. The OkCupid mobile app will fire some potential matches at you and it’s up to you to decide what you’re interested in and what you’re not. The good thing about OkCupid however, is that it lets you undo a swipe, at no additional cost, unlike its competitors.

Double Take function

In essence, this is much like a Favourites feature. You can message any users you file in this section and their Double Take function will let them know you’ve been in touch. Swiping left on a profile will instantly discard this function, while swiping right will present you with a pop-up window, ready for you to send a message.

See Who Likes You

This is only available to users subscribing to the A-Lists Premium Subscription package. Using the See Who Likes You function allows you to see who has expressed an interest in your profile.

OkCupid UK Blog

This is a great reference for those new to the online dating game or who need to give their confidence a bit of a boost. Packed with tips on how to level-up your dating prospects, it’s an invaluable source of information.

Algorithm Matches

As part of the free registration process, the OkCupid UK algorithm matches you with other users that meet your criteria. When you sign up, you’ll be asked to complete an in-depth questionnaire which helps the site to match you with the right people.

While the personality test might take a few minutes to complete, it’s a vital part of the OkCupid UK online dating process. The answers you give will determine who you are matched with, so it’s worth being as honest as possible.

✉️ Contacting Users

The messaging system is a bit of a mixed bag. To spare users from having to tolerate unsolicited or sleazy messages, OkCupid has introduced a system based on mutual likes. While you can send a message to another user, they can only see it if they’ve liked your profile.

The logic behind the idea is a sound one, but it does present something of an obstacle to genuine users who want to initiate a conversation with their match. However, once contact has been established, messaging and chats are straightforward.

Read our article how have dating sites changed relationships?

OKCupid dating app homepage. One of the biggest dating apps in UK

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🙋 FAQs

How to delete an OkCupid account?

Deleting your OkCupid account is easy. Head to your profile page and click on your photo, which you’ll find in the top-right. Hit ‘Settings’, followed by ‘Account’ and go to ‘My Account’. Towards the bottom, you’ll find the option to ‘Delete Account’. Click this and then click ‘Confirm’.

How do I change my username on OkCupid?

Follow these simple steps if you’re wondering how to change your name on OkCupid. On your profile page, next to your name, you’ll find a pencil icon. Click that and you’ll be taken to the Settings page, where you can edit your information, including your username.

How to log off of the OkCupid app?

Go to your Settings page and click ‘Sign Out’. By doing this, you’ll have to sign back in the next time you want to use the dating app.

How to get more visitors on OkCupid?

The best way to encourage visitors to your profile is to get involved. The more posts you put up, the more conversations you engage in, and the more photos you upload, the greater the likelihood there is of catching someone’s eye.

How to chat on OkCupid?

Use the Double Take or Match Search features to find a potential date. Once you’ve liked them, you can send them a message.

To do this, click on the Message button on their profile and type your message. Hit ‘send’ and the job’s done. However, users will only see your message if they’ve already liked your profile.

Does OkCupid offer Premium Membership?

You can join the OkCupid dating site or the OkCupid app as a non-paying member. However, to make the most of your online experience, you can choose two subscription levels. The A-List Premium Membership gives you access to all the site’s features.

What is Double Take?

Double Take is a Boost feature that gives you the opportunity to explore another user’s profile, in detail. Photos and highlights of each profile are displayed clearly to let you see at a glance just how compatible you are.

If you and another user both ‘like’ each other’s profiles using the Double Take function, then the OKCupid app will let you know for free.

What is Boost?

Boost is a feature that allows you to promote your profile and expose it to more users. It results in more algorithm matches, helping you cast your net wider.

Where do I see my matches?

You’ll be notified if someone has liked your profile, courtesy of a pop-up. However, if you want to see a comprehensive list of who’s liked you – whether you’ve liked them or not – you’ll need to subscribe to one of the A-List packages.

ℹ️ Company information


Website: www.okcupid.com
Download from: Google Play or the Apple Store
Company address:
OKCupid
129 W 29th Street
New York
USA
CEO: Elie Seidman
Contact: [email protected]


By post:
Privacy Officer
MTCH Technology Services Limited
5 Harcourt Road
Dublin 2, D02 FW64
Ireland

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